The route from a concept to a finished product is a long one. Developing our plate and spoon, for example, took four years! We design and develop our products in-house in extremely close cooperation with world-leading paediatricians, industrial designers and parents of small children. And we don’t stop until the product truly lives up to our very high standards and requirements.
All product development starts with the production of a prototype. The prototype then goes through a long and extensive series of tests by parents and children so that we can be sure that the product is up to scratch when it comes to safety, functionality and quality. And if it turns out that the product does not meet our stringent requirements, we take it back to the drawing board – if we think it still has potential. If not, the project is cancelled.