Baby shower bonanza

The perfect pink

Our reason to carry

Bouncer Bliss Light Grey in 3D Jersey with Toy Googly Eyes in Pastel colours - BABYBJÖRN
Popular Products

Bouncer Bundle with Toy

The accompanying toy makes the bouncer even more fun for your baby!

Real-life moments with BABYBJÖRN

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Serving the world’s most demanding customers

Major mood swings. Limited communication skills. Unpredictable preferences. We might just have the world’s most demanding customers. But we also have the world’s most rewarding job – creating safe, high-quality products that cater to the very shifting needs of small people (with big opinions).

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Serving the world’s most demanding customers

Baby shower – tips & inspiration

Celebrate the mum-to-be with a cosy baby shower! Here are our top tips for creating a memorable day.

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Baby shower – tips & inspiration

Get ready for colder days

Discover our soft and cosy cover, designed to fit all our baby carriers, so the two of you can go out for some fresh air even on cold and windy days.

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Cover for Baby Carrier from BABYBJÖRN

Bundles of our most popular products

We’ve created bundles featuring our most popular products to make your everyday life a little easier. Choose a basic bundle with two must-have products, or one of our larger bundles with accessories and extras that make daily life with a baby or toddler fun and cosy.

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Bundles of our most popular products, Baby Carrier Mini and Bouncer Bliss in a starter kit, perfect for newborns

Our popular classics with a leopard twist

Baby carriers, baby bouncers and fabric seats – our popular classics in leopard print for a super-cute look with spectacular spots. Our leopard print comes in classic beige or elegant grey, and two soft and snuggly materials.

Discover our timeless classics in leopard print
Baby Carrier Mini in Leopard cotton print


Discover our most popular products—used and loved by both babies and parents—to find your own favorites.

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Popular product BABYBJÖRN

From naptime to playtime

You don’t need to travel to discover the benefits of our Travel Cot Light – it’s easy to set up in just one move, crafted in airy mesh and comes with a comfortable mattress.

Discover all the benefits with Travel cot Light
Travel Cot Light in silver mesh - BABYBJÖRN

Starter Kit for Potty Training

Is it time for potty training? We’ve put together a starter kit with products designed to make potty training easier and more fun!

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Find the right baby carrier for you

Wondering which baby carrier to choose? While all our baby carriers have ergonomic features and are created to foster closeness, they cater to different needs and lifestyles. Discover our baby carrier guide to find the right baby carrier for you and your baby.

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Find the right baby carrier for you


Write a review of your BABYBJÖRN product and get the chance to win products from our kitchen range – all designed to make mealtimes more fun for you and your child.

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